On Sunday night, March 25th, Mad Men returned for its fifth season. Despite a 17-month hiatus, the heavily anticipated premiere set off feverish excitement on both Facebook and Twitter, with talk of viewing parties and martinis. Since its inception, the AMC drama — which depicts the cutthroat advertising world of New York City in the 1960s — has inspired everything from clothing lines and cookbooks to internet crazes like #Draping. This week, BTR Pulse host Lauren Hawker speaks with Mad Men fans.
Featured songs: “Doing As I Do” and “Dead” by The Beets
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