New York Burger Co.


By Dane Feldman

Photo by Dane Feldman.

New York Burger Co. has three locations throughout Manhattan that offer burgers, salads, shakes, smoothies, hot dogs, and a limited number of sides. In the spirit of searching for the Metropolitan area’s most delicious burger, I chose carefully and made sure not to be deterred by hot dogs regardless of how much I enjoy them.

The food:
If I can say one thing with certainty about New York Burger Co., it’s that the burgers aren’t worth the price. While the prices aren’t much different from brgr, I was underwhelmed by the Tribeca Burger, which consists of cherrywood smoked bacon, blue cheese, and avocado. I asked for no lettuce and tomato as usual, but I still felt that there were far too many flavors going on. The avocado and bacon complemented each other well, but the blue cheese and avocado did not. The blue cheese overpowered the other flavors in the sandwich to the point where the burger wasn’t enjoyable. The meat and bun were also not superior by any means. In fact, I found it all rather forgettable aside from the overwhelming blue cheese factor.

The sweet potato fries were decent, but a bit too mushy. They are overpriced, but an order contains a lot of fries. It’s too many fries, though, and far more than one should eat when paired with a sizable burger. Instead of charging $4+ for too many fries, perhaps New York Burger Co. should charge $2.50 for just the right amount of fries. I threw 1/3 of them away because they were too mushy to save and reheat.

The drinks:
As I said, I didn’t try any, but the chain does offer a variety of shakes made with Haagan Dasz ice cream as well as smoothies, fountain drinks, beer, wine, coffee, tea, and lemonade.

The service/ambience:
The cashiers I spoke with were quite friendly and knowledgeable about their products and my food was made quickly. I took my food to go, so I didn’t pay much attention to the interior of the 6th Avenue location. This location does boast a large sauce bar, but I found the maple dijon weirdly sharp in flavor while the creamy horseradish was lacking. There are tables in the front and back of the restaurant, but I couldn’t find a garbage can near the front of the store.

All in all, I can’t see what the hype is about. New York Burger Co. was mostly forgettable and certainly doesn’t hold a candle to brgr or Bare Burger. If I return, it won’t be for a burger, but rather for a hot dog and a milkshake (you can’t go wrong with Haagan Dasz).