Ben & Jerry's Launches Cereal Ice Cream!

Remember when you were a kid, and all you had to do on a weekend morning was crunch some cereal while parked in front of some cartoons? Nothing was finer than the moment when you got to the end of your bowl, and you could lift it to your mouth and slurp up the last bit of sugary, cereal-infused milk. Well, now you can go right back to that moment, and you can do it while munching on another child like treat: ice cream.

Dairy giants Ben & Jerry’s are known for their innovative approach to ice cream. Their whimsical flavors are seemingly never-ending, and their brand new cereal-inspired iterations promise to follow a scrumptious and adventurous trend.

Three flavors, rooted in iconic cereal flavors, will be served exclusively in Ben & Jerry’s scoop shops, at least for the time being. Fruit Loot, Cocoa Loco, and Frozen Flakes (bet you can’t guess what they’re based off of…) will provide customers with flashback-worthy tastes that will have you thinking you’re back in 1996!

So, stop by your local scoop shop, and stuff your face. Because summer is around the corner, and it’s about time we start getting back into a healthy ice cream diet!