By Charlotte Thun-Hohenstein
For anyone who wants to start a business but doesn’t have a law degree, the idea of covering one’s legal bases probably conjures up images of endless paperwork, bills, and headaches. Those committed to obtaining professional legal advice may be overwhelmed by the options (there are near 164,000 lawyers working in New York State alone, for example), or daunted by the fees charged by large, established firms. 69 percent of consumers believe that lawyers are more interested in making money than serving their customers, and law is certainly a lucrative industry: the US legal market is worth $300 billion a year.
The temptation to avoid legal fees altogether and deal with things ‘as they come up’ is understandably strong, so it’s perhaps not surprising that 50 percent of those who need a lawyer don’t intend to hire one. This is dangerous, because the costs of remedying legal problems can easily outweigh the cost of protecting oneself legally from the beginning.
The internet has brought with it challenges to the legal establishment and opportunities for new legal platforms. Priori Legal, founded in 2012 by Basha Rubin and Mirra Levitt, both Yale Law graduates, is an online platform that connects small businesses with individual lawyers tailored to their needs and for reduced rates. BreakThru News spoke to Basha this week about the changing world of law and small business. The discussion was also joined by Adda Birnir, CEO and founder of Skillcrush. Skillcrush is her second company and a client of Priori Legal; the first time round she learnt the hard way.
Host, Writer – Charlotte Thun-Hohenstein
Video Editor – Andy Morell
Script Supervisor – Matthew DeMello
with guests – Basha Rubin, Adda Birnir