Have you ever seen a great wool sweater in a store and thought, “You know, if I knit, I could *make* that”? Meet Wool and the Gang, a fashion-forward London-based knitwear label that’s all about helping you realize your knitting potential. Not only does WatG offer beautifully-designed, sustainable knitwear, they also sell a “knit kit” of pattern and supplies for each garment so that, yes, you can DIY it! They’re so jazzed about knitting that they also offer a bunch of great educational resources, and the opportunity to be part of a global community of enthusiastic knitters. On today’s show, you’ll hear from Aurelie Popper, co-founder of this innovative company, about how the idea for Wool and the Gang developed, how their community of customers and knitters is critical to their growth, what makes their brand sustainable, some of the latest trends in knitwear, some great Wool and the Gang holiday gift ideas, and more!
Plus, I’ve got a very cozy playlist for you full of folky songs that are the perfect hibernation soundtrack, including music from Bon Iver, Alessi’s Ark, and UK Afro-pop-folk hybrid The Melodic. So find your favorite blanket, brew yourself a cup of tea, and settle in as we hunker down for a stylish winter here on BreakThru Radio!
Wool and the Gang, from Aurelie Popper and Jade Harwood
(Photos courtesy of Wool and the Gang)
The ever-popular Zion Lion hat, in a variety of colors & styles
The pop-perfect Say My Name Beanie
The fabulously retro-punk 1984 Beanie
Inspiration at the Wool and the Gang Studio
Aurelie and Jade hard at work & having fun!
Odds & Ends
– Wool and the Gang knit kits & garments make great holiday gifts, but they also have some wonderful supplies & tools for knitters that will help your DIY bestie feel like a pro!
– Here are a few great alternative twists on Thanksgiving classics to give your table a refreshing update: Mayonnaise Roasted Turkey, Mr. L’s Mashed Potatoes, Penelope Casas’ Garlic Green Beans, Parker House Rolls w/ Cheddar + Old Bay, Cranberry Salsa, Pumpkin Guyere Gratin, Pecan Cobbler.
Reuben and the Dark
(Photo by Lucia Graca)
Nov 22 – The Flying Steamshovel Inn – Rossland, British Columbia
Nov 24 – The Queens – Nanaimo, British Columbia
Nov 29 – Streaming Cafe – Kelowna, British Columbia
Dec 2 – Dirty Jersey – Kamloops, British Columbia
Dec 4 – Elk & Oarsman – Banff, Alberta
(Photo by Noah Silvestry)
(Photo by S. Dewall)
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